Quality is everybody’s responsibility.

Quality nomads

“Pretty good testing is easy to do (that’s partly why some people like to say ‘testing is dead’– they think testing isn’t needed as a special focus because they note that anyone can find at least some bugs some of the time). Excellent testing is quite hard to do.”

— James Bach —

Amazing Things for You

Always write benefits over features. Mention all the benefits or services with some real examples. Focus on how you can help and benefit your user. Use simple words so that you don’t confuse people. Say as much in as few words as possible.

Speak directly to users using you not I or we.

Call to Action

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